All stories by Devina Joshi
Changing your brand logo? Few things that can make or kill business
Rediff.com13 Apr 2015A new logo can harm image than doing good, say experts.
Apple, Starbucks gave good returns to shareholders: Report
Rediff.com11 Aug 2014Developed markets have performed better than emerging market firms in the top 10 TSR-based rankings, says a BCG report.
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